Freedom to Marry Invests $100K for Compelling Radio Spots in Maryland

10/25/2012

Press Contact:
Angela Dallara
Communications Associate
angela@freedomtomarry.org
646-430-3925

Baltimore – Freedom to Marry today announced a $100,000 investment into the freedom to marry campaign in Maryland to support the airing of two radio spots, one featuring President Barack Obama and the other, NAACP Chairman Emeritus Julian Bond.

The Obama spot, launched today by Marylanders for Marriage Equality, features two women listening to President Obama’s words on what led him to support the freedom to marry.  Both women decide to vote FOR Question 6.    


"Freedom to Marry's investment comes at a key moment, and helps us accomplish an important goal,” said Josh Levin, campaign manager of Marylanders for Marriage Equality. “The radio spot we launched today ensures that voters hear President Obama's heartfelt and compelling explanation of his journey to support marriage for gay and lesbian couples. Marylanders will identify with those same values – fairness, being a good role model for their kids – and will make the decision to vote FOR Question 6."


In addition to helping create and funding the Obama spot, Freedom to Marry contributed $30,000 to the NAACP Maryland Marriage PAC to support an ad featuring civil rights hero Julian Bond. Freedom to Marry’s latest donation marks a total $200,000 financial investment during the 2011-2012 election cycle to win the freedom to marry in Maryland.  


“Speaking as a parent and as a man of faith, President Obama talks about the values of fairness, family, and the Golden Rule of treating others as you’d want to be treated, and former NAACP Chairman Julian Bond talks about equality under the law and civil rights for all – and both urge Maryland voters to embrace the freedom to marry,” said Evan Wolfson, founder and president of Freedom to Marry, the campaign to win marriage nationwide.  “When Marylanders think about their values, their neighbors, and how wrong it is to deny marriage licenses to committed couples, they, too, will join with these leaders and a majority of Americans and support the freedom to marry by voting FOR Question 6.”


Over the past two years, Freedom to Marry has worked closely with the Maryland marriage campaign, providing messaging guidance and support, helping enlist workers through a Volunteer Vacation program, and coordinating assistance and information-sharing for the campaign manager in Maryland and the other ballot-measure states.


The transcript of the ad launched today by Marylanders for Marriage Equality follows:


Two women discussing the election in a diner.  <diner SFX>


Woman 1:  So who are you voting for for President?

Woman 2:  (laughing) … Who do you think?

Woman 1:  I know … but what about Question Six?  My Pastor says he’s ok with it, but I just don’t know…

Woman 2:  I didn’t know either, but then I heard President Obama supported marriage for gay couples.

Woman 1:  Really?

Woman 2:  You haven’t heard him?  I’ve got the clip here on my phone…

Woman 1:  You have that on your phone?!!?  (teasing)

Woman 2:  Yes!  It’s THAT important…listen up:


Obama Clip: “Same-sex couples should be able to get married.  I had hesitated on gay marriage because I thought civil unions would be sufficient … You know, Malia and Sasha, they’ve got friends whose parents are same-sex couples, it wouldn’t dawn on them that their friends’ parents would be treated differently.  That’s the kind of thing that prompts a change of perspective.  When we think about our faith, it’s also the golden rule…”  


Woman 1:  That is SO true... 

Woman 2:  Isn’t it though?  I’d always kinda been on the fence, but Obama makes it so simple: it’s about fairness – treating everyone equal under the law.

Woman 1:  Well, if that’s what a vote for Question Six means, I’m fired up and ready to go!

 

DISCLAIMER

Paid for by Marylanders for Marriage Equality, Sophia Silbergeld, Treasurer.

 

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Freedom to Marry is the campaign to win marriage nationwide. We are pursuing our Roadmap to Victory by working to win the freedom to marry in more states, grow the national majority for marriage, and end federal marriage discrimination. We partner with individuals and organizations across the country to end the exclusion of same-sex couples from marriage and the protections, responsibilities, and commitment that marriage brings.